Data & Spreadsheet Integration

Every Call Automatically Logged to Google Sheets

Marlie AI handles your calls and appends structured call data to Google Sheets in real time — build the custom reports and dashboards your business actually needs.

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Your call data, exactly where you need it

Not every business needs a complex CRM. Many teams run efficiently on well-structured spreadsheets — and Google Sheets is the most flexible, shareable, and accessible option available.

Marlie AI integrates directly with Google Sheets to log every call automatically: caller name, number, time, intent, call summary, and outcome. Your sheet becomes a living call log that's always up to date without any manual data entry.

What You Get with Marlie + Google Sheets

Everything you need to connect your phone calls with Google Sheets — fully automated, zero manual work.

Automatic Row Appending

Every call adds a new row to your Google Sheet in real time — no manual entry, no copy-paste, no lost data.

Custom Column Mapping

Map any call data field to any column in your sheet — date, caller, intent, summary, duration, and more.

Multiple Sheet Support

Route different call types to different sheets within a workbook — leads, support, and general inquiries stay organized.

Real-Time Updates

Data appears in Google Sheets within seconds of each call ending — no batch sync or manual refresh needed.

Formula-Ready Data

Call data is structured for immediate use in VLOOKUP, SUMIF, pivot tables, and custom dashboards.

Team Sharing

Share your call log sheet with any team member instantly — no Marlie account required to view or analyze data.

How It Works

Get up and running with Google Sheets in minutes — no coding required.

Connect Google Sheets

Authorize Marlie to write to your Google Sheets in one click. Select an existing sheet or let Marlie create one.

Configure Your Columns

Map call data fields to your desired columns. Add headers and choose which information to capture for each call.

Marlie Handles the Calls

As calls come in, Marlie AI extracts all relevant information and prepares a structured row of data.

Rows Append Automatically

Each call appends a new row to your sheet in real time — your call log grows automatically without any effort.

Built for Real Scenarios

See how businesses use Marlie + Google Sheets to capture more leads and streamline operations.

Lead Tracking for Small Businesses

Scenario

A landscaping company wants to track every inbound lead without paying for a CRM subscription.

Outcome

Marlie logs every lead call to a Google Sheet with name, number, service requested, and follow-up status — a lightweight CRM at zero extra cost.

Marketing Attribution

Scenario

A marketing agency wants to track which campaigns drive inbound calls and which convert.

Outcome

Marlie logs call source, caller details, and outcomes to Sheets, enabling the team to build attribution reports in Google Data Studio.

Franchise Operations

Scenario

A franchise owner wants to monitor call volume and service demand across multiple locations.

Outcome

Each location's calls log to separate sheets within a master workbook, giving the owner a centralized view of all activity.

Frequently Asked Questions

Common questions about the Marlie AI + Google Sheets integration.

Does Marlie create a new Google Sheet or write to an existing one?

Both. You can connect Marlie to an existing Google Sheet and specify which sheet tab to write to, or Marlie can create a new workbook with the structure pre-configured.

Which data fields can be logged to Google Sheets?

Any data Marlie captures during a call can be logged: caller name, number, date, time, call duration, intent, summary, outcome, lead score, and any custom questions asked.

Can multiple team members edit the sheet while Marlie writes to it?

Yes. Marlie appends rows without disrupting existing data or concurrent edits. Standard Google Sheets collaboration works normally.

How quickly does data appear in Google Sheets?

Call data appears within seconds of the call ending — there is no batch sync delay.

Can I use the logged data with Google Data Studio or Looker Studio?

Yes. Google Sheets integrates natively with Looker Studio (formerly Data Studio), so you can build real-time call analytics dashboards directly from your Marlie call log.