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CRM Integration

Turn Every Call Into A Kommo Lead And Salesbot Trigger

Marlie AI answers your calls, qualifies prospects, and creates Leads and Contacts in Kommo with the right pipeline, stage, and tags — so your Salesbot picks up the conversation instantly.

Phone calls, finally first-class citizens in your Kommo pipeline

Phone calls, finally first-class citizens in your Kommo pipeline

Kommo is built around messenger-first selling — WhatsApp, Instagram, Telegram all flow into a single pipeline. The blind spot is the phone: calls get missed, pipelines stay stale, and Salesbot flows never fire because no Lead was created.

Marlie AI fixes that. Every inbound call is answered, qualified, and pushed into Kommo as a Lead and Contact in the right pipeline and stage. Tags are applied, custom fields are populated, and your existing Salesbot flow takes over the moment the call ends.

What You Get with Marlie + Kommo

Everything you need to connect your phone calls with Kommo — fully automated, zero manual work.

Auto-Create Leads & Contacts

Every inbound call creates a Kommo Lead and Contact with name, phone, email, and the qualifying data Marlie collected.

Pipeline & Stage Routing

Route Leads to the correct pipeline and starting stage based on call intent, source number, or qualifying answers.

Salesbot Trigger Tags

Marlie applies the tags your Salesbot listens for, so messenger follow-up flows fire automatically after the call.

Call Notes On The Lead

Every call appears on the Kommo Lead with a full summary, transcript, and link to the recording.

Custom Field Mapping

Map any qualifying answer — service, budget, urgency, language — into a Kommo custom field for clean segmentation.

Real-Time Sync

Leads and Contacts are created in Kommo within seconds of the call ending — no batch jobs, no gaps in your pipeline.

How It Works

Get up and running with Kommo in minutes — no coding required.

1

Connect Kommo

Authenticate Kommo from the Marlie dashboard via OAuth. Works with Kommo accounts that have API access enabled.

2

Map Pipelines, Tags & Fields

Choose which pipeline and stage Marlie writes to, which tags fire your Salesbot, and which Kommo fields receive call data.

3

Marlie Answers & Qualifies

Inbound calls are answered 24/7. Marlie qualifies the caller using your custom flow and detects intent.

4

Salesbot Picks Up The Conversation

New Leads hit Kommo with the right tags, your Salesbot fires its messenger sequence, and the prospect is nurtured without manual work.

Built for Real Scenarios

See how businesses use Marlie + Kommo to capture more leads and streamline operations.

Messenger-First Sales Teams

Scenario

A sales team runs everything through WhatsApp and Instagram inside Kommo, but still gets phone leads from ads.

Outcome

Marlie qualifies the call, creates a Kommo Lead with the right tag, and the Salesbot continues the conversation on WhatsApp seconds later.

Multi-Pipeline Agencies

Scenario

An agency runs separate Kommo pipelines for inbound, outbound, and partner channels.

Outcome

Marlie routes each call into the correct pipeline based on the inbound number and intent, keeping reporting clean and follow-up assigned.

After-Hours Lead Capture

Scenario

A growth-stage business runs ads 24/7 but reps only work 9–6.

Outcome

Marlie answers off-hours calls, creates Leads in Kommo overnight, and reps wake up to a pipeline of qualified, tagged opportunities.

Frequently Asked Questions

Common questions about the Marlie AI + Kommo integration.

Which Kommo plans work with Marlie?

Any Kommo plan that includes API access — typically Advanced and Enterprise tiers — is supported. Lite plans without API access are not.

Can Marlie trigger Salesbot flows directly?

Yes — by applying the right tag on Lead creation. If your Salesbot starts on a tag, Marlie can fire it the moment the call ends.

Will Marlie create duplicate Leads in Kommo?

No. Marlie matches callers to existing Kommo Contacts by phone and email and adds the call to the existing record instead of duplicating.

Can Marlie write to specific pipelines and stages?

Yes. You can route Leads to any pipeline and starting stage you configure, with different rules for different call intents or inbound numbers.

Can Marlie populate Kommo custom fields?

Yes. Map any call data point — service type, budget, urgency, language — to any Kommo custom field from the Marlie dashboard.

Are call recordings stored in Kommo?

Transcripts and summaries are written to the Kommo Lead note. Full recordings stay in Marlie and are linked from the note.

Ready to connect Marlie AI with Kommo?

Eligible new customers get 14 days free. Add a card at checkout with $0 due today, then place your first real phone test minutes later.

What Our Customers Say

“Marlie has dramatically improved our reservation process, reducing missed calls by 40%.”

Texas de Brazil Steakhouse

“Our takeout orders increased by 25% since implementing Marlie to handle busy call times.”

Burning Rice Restaurant

“Student enrollment is up 30% with Marlie handling after-hours inquiries about our programs.”

SoHo Driving School

“Marlie has become an essential part of our customer service strategy across all our places.”

Weiman Maclise Restaurant Group

“The AI voice agents integrate seamlessly with our existing systems, creating a truly omnichannel experience.”

Restaurant Powered by Shopify
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